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RY-module-APIAd Revenue Insights

All Ad Sales Data into One View

Ad Revenue Insights is a powerful module that optimises the performance and operations of digital ad sales. It consolidates sales data from all SSP platforms and ad servers into a clear dashboard, combining advertiser data and inventory characteristics. 

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All Ad Sales Data into One View

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Access granular data straight from the dashboard.

Only pull reports if you need to. Otherwise, all data sources (Open, deals, and direct ad sales) are accessible in the main view for easier management and comparison.

Optimise your Ad sales strategy with advanced advertiser insights.

With Ad Revenue Insights, you can easily generate powerful comparison reports containing any metrics (eCPM, fill rate %, sold impressions, revenue, etc.) and data sources (Cross-SSP, advertiser, analytics & mappings, open, deals, direct sales).

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Relevant AI: Generate and interpret reports in seconds.

Leverage all the power of ARI reports with Relevant AI. With a prompt, generate powerful comparison reports easily, containing any desired metrics. Moreover, your digital assistant will help you understand the evolution of your revenue, suggest ways to optimise your setup, and assist in refining your strategy.

Ideal for all users.

Whether you are a yield optimiser, part of the sales team, or an executive leader, the module has been designed to provide maximum insights while being easy to use and customisable.

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Reliable consolidated data.

Relevant Yield's Ad Revenue Insights directly fetches revenue data for SSPs and ad servers using the API. If no API is available, CVS imports are used instead.

 

+14 % in ad sales

On average, our clients using Relevant Yield's Ad Revenue Insights have seen a 14% increase in revenue. They credit this growth to the enhanced awareness provided by the advances in data insights in the reports.

 

 

Features

Ad Revenue Insights simplifies and enhances advertising operations, improving yield and increasing team efficiency. It stretches control over the ad stack and promotes a commercial mindset throughout the organisation. Additionally, it prevents ad revenue losses through proactive alarms.

 

 

 Automated reporting

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 On the SSP and ad server level, per site and placement.

 

 

 Revenue protection

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 With custom alarms.

 

 

 AI-assisted analysis & reporting

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 eCPM, fill rate %, sold impressions, revenue, etc.

 

 

 Cross-SSP advertiser analytics

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 For easy partners comparison.

 

 

 Open, deals and direct sales

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 For easy comparison.

 

 

 Optimisation dashboards

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 For multiple SSP and cross-SSP statistics.

 

 

 Revenue forecasting

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 Forecasting based on ad server data.

 

 

 Custom dashboards

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 For organisation-wide report access.

 

 

 AI-assisted analysis & reporting

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 eCPM, fill rate %, sold impressions, revenue, etc.

 

 

 Cross-SSP advertiser analytics

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 For easy partners comparison.

 

 

 User-specific permissions

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 For easy organisation-wide report management.

 

 

 Invoice & statement generation

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 Automated statement and invoice generation

 

 

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USER STORY

"Ad Revenue Insight reporting helps us manage a larger number of websites with fewer resources and achieve faster and more accurate reporting."

Vincent Batelaan, Head of Inventory @Next Day Media

View the case study

They've adopted Ad Revenue Insights:

Client satisfaction is our priority

Our team remains by your side to help you make the most of our platform.

Ad Revenue Insights – Frequently Asked Questions

All ad sales data comes from your connected SSPs, ad servers, and analytics systems.

Everything from direct campaigns, deals, PMPs, oRTB, etc.

No, the data comes in daily, as many SSPs do corrections at the end of the day.

Yes, all data can be exported using our pull API or as CSV files.

Yes, it is.

The process is fairly quick and straightforward using bulk upload. Read more here.

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Ready to take your Ad monetisation to the next level?

Discover how advanced reporting and optimisation can help. Contact us to learn more.

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